Wed, 15 October 2008
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show podcast broadcasting live each Wednesday at 10am EDT from
Atlanta, GA, USA. Here's how to listen to the podcast of our show. Sally Jamara with Traversa Consulting was kind enough to sub for Amy Otto this morning. To learn more about Sally and Traversa Consulting, please go to her website www.traversaconsulting.com. This morning we had a lively roundtable discussion on ways to profit in a down economy. Sally invited Tammy Hurt with Outsource Events and Kristi Atkins with AIM Markeitng Solutions to particpate in the conversation. Tammy Hurt is the Founder and President of Outsource Events, Inc., an event management firm specializing in the logistical planning and execution of executive-level and customer events. As an 18-year veteran of the meeting and event industries, Tammy has built a reputation for organizational excellence and professional integrity. Her experience as an independent planner of corporate meetings, conferences, and events includes managing all aspects of event sponsorships, full-scale corporate meetings and corporate incentive programs. Among her successes are such high-visibility events as Olympics, Super Bowl, US Open, NCAA Men's Final Four, NASCAR, and other events for Fortune 500 corporations. During her distinguished career, Tammy has worked with an impressive array of world-leading venues, resorts and suppliers throughout the United States, Europe, Mexico and the Caribbean to deliver outstanding results and positive year-over-year annual growth since the company's inception. Outsource Events is a WBENC, nationally certified, Women"s Business Enterprise. Tammy is the proud recipient of the 2008 - Catalyst Magazine Top 25 Entrepreneurs and Ones to Watch Award, which recognizes emerging small business leaders for their high quality leadership, strength, determination, perseverance and, ultimately, success. She currently serves on the Board of Governors for the Atlanta Chapter of the Recording Academy (aka known as the GRAMMY Awards), serves as Second President on the Executive Board of ProWIN (Professional Women's Information Network) and as Strategic Advisor for the Atlanta chapter of Women In Sports and Events (WISE). She is involved in and respected among the Atlanta Chamber of Commerce, Atlanta Convention and Visitors Bureau (ACVB), Atlanta Sports Council, Meeting Planners International (MPI), and International Special Events Society (ISES). For more information about Tammy and her firm please go to her website www.outsourceevents.com. Prior to forming a|i|m MARKETING SOLUTIONS, Kristi Atkins was a Vice President at The GEM Group. As a founding member of GEM, she was responsible for business development and management of client business. Her clients included: UPS, Bank of America, Compaq, General Mills, Sears, Domino's Pizza, GM Racing, ING and SunTrust Banks. Kristi also spent 6 years with Advantage International (now Octagon). While at Advantage, she managed the Sara Lee Olympic account (Champion, L'eggs and Hanes brands), the global sponsorships for MasterCard International and Girl Scouts of America. She has
extensive expertise in Olympics, motorsports, golf and soccer. This experience includes: sponsorship identification, strategy
development, sponsorship negotiation, asset integration and tracking of
sponsorship effectiveness. For more information about Kristi and her firm please go to her website www.aimmarketingsolutions.com Also if you know of a business in Atlanta that we should know about please email Amy Otto at Amy @ atlantabusinessradio.com and we will try and get them on the show |